Common Problems Faced by Electric Tobacconists
Welcome to Electric Tobacconist USA! That is a small independent e-commerce company based in Columbus, OH that specializes in handcrafted tobacco and accessories. It’s mission would be to create quality, economical, fun, nicotine-free and exciting products for both the casual smoker and the serious enthusiast. If you are searching for an awesome way to relax or kick back, get one of these cigarette.
Much like any new business, you will have some bumps on the way and Electric Tobacconist USA has encountered its fair share of problems on the way. For example, having less online sales delayed the start of online orders significantly for the initial six months. Luckily, the delay didn’t last long and orders started moving again.
The delay also meant we weren’t in a position to provide our regular customers with the largest discount to celebrate our six month anniversary as an organization. As it turns out, the delay was not due to the economy, but to an issue with Brightpearl’s end of the entire year shipping plan. Ultimately, the problems with the shipping system were enough to really put us on our guard for the next six months as we planned for the next quarter of our year.
Unfortunately, we didn’t have enough time to prepare, once we were behind on many orders for the second half of the year. Thankfully, after reviewing our data, we realized that people could pretty much count on the electric tobacconist to meet our future orders. Once we received the order volumes, we started making repairs and improvements to your web store. Things were looking good, but things were still nearly there. We had to learn how exactly to better advertise and market our e cigarettes and vaporizer products to improve the fascination with them.
We are happy to report that this quarter, we saw a dramatic increase in our sales. It appears that nearly all our customers are responding positively to our recent marketing efforts and that we are increasingly being welcomed back by the vapor marketplace. However, not surprisingly welcome return, we have been unfortunately experiencing some unprecedented volume increases inside our customer service department. That is something we are going to have to address on the next half a year.
Besides an increased amount of sales and new customers, we have been also now seeing more negative reviews about our business than previously. The unfortunate news is that we have recently been targeted by a group of local “rogue” business vandals, who unfortunately caused an amount of physical harm to our storefront. While our storefront was severely damaged, we’ve been in a position to operate it with a minor level of service, while awaiting repairs to be completed. Unfortunately, it has forced us to extend the period of time that we are providing free expedited shipping for some orders.
One of the other areas we have seen an increase in recently is in the number of people calling our hotline and requesting service. In most instances they are reporting issues with either the product or their receipt. It’s unfortunate that many of these individuals do not realize that we have a returns policy set up. Because of this policy, we have been overwhelmed with the number of calls and emails we are receiving. It’s clear that we are currently experiencing an increased amount of calls and reports from our valued customers. Regardless of the inconvenience, we have been always glad to provide in-kind services such as a refund, replacement or money-back guarantee, to be able to ensure their satisfaction.
Beyond the above news-report topics, you can find other important issues we have witnessed recently. For instance, one of our local stores experienced an influx of customer inquiries following the Thanksgiving weekend. While it’s unclear if this impacted our business, one employee implied that it may have. As a result, we’ve implemented a crisis replacement policy in place for several electric Tobaccconists, no matter their holiday status. While this hasn’t prevented us from experiencing customer concerns and reports, it has significantly reduced the number of questions we receive when it comes to our products.
Recent press accounts reveal electric Tobaccconists struggle to cope with extended repair Electric Tobacconist times. We regret to talk about, but it is the reality of owning a retail business, even one focused on providing exceptional customer service. While our goal remains to shoot for continuous improvement and to continually improve our customer experience, we have been taking every step essential to address any issues our customers could have. In addition to hiring additional staff, we have also implemented several measures that decrease the impact of potential late or damaged shipments on our revenue stream.